Icebreaker - Lowe Alpine

Icebreaker started in New Zealand in 1994 and has grown steadily throughout the world ever since. This luxurious and much sought after clothing brand was conceived and designed with a philosophy of sustainability; using natural fibres, and maintaining strict environmental and social ethics. Paying close attention to animal welfare, they provide natural, technical, outdoor products as an alternative to synthetic clothing.
Lowe Alpine was founded by the Lowe brothers, from a family of climbers and mountaineering enthusiasts from Utah, USA. Greg developed the first Expedition Pack in 1967, revolutionising backpack technology. Many of the innovations featured on it later became standard on all backpacks. Further innovations followed and they have developed revolutionary climbing hardware, and are very popular today.