Icebreaker - Sweet Protection

Icebreaker started in New Zealand in 1994 and has grown steadily throughout the world ever since. This luxurious and much sought after clothing brand was conceived and designed with a philosophy of sustainability; using natural fibres, and maintaining strict environmental and social ethics. Paying close attention to animal welfare, they provide natural, technical, outdoor products as an alternative to synthetic clothing.
Based out of the small village of Trysil, in the Norwegian wilderness and close to the mountains, Sweet Protection was founded by a tight-knit group of skiers, riders, cyclists and paddlers, looking to make the best helmets and apparel available. They build the gear they use and stand behind every product they make. To them, there is no compromise. Their passion is your protection.

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