Icebreaker - Under Armour

Icebreaker started in New Zealand in 1994 and has grown steadily throughout the world ever since. This luxurious and much sought after clothing brand was conceived and designed with a philosophy of sustainability; using natural fibres, and maintaining strict environmental and social ethics. Paying close attention to animal welfare, they provide natural, technical, outdoor products as an alternative to synthetic clothing.
Under Armour started with one T-shirt that gave athletes an undeniable advantage. They ended up completely changing the way athletes dress. Today, innovation is their lifeblood and the key to delivering on their Brand Vision: to inspire you with performance solutions you never knew you needed and can’t imagine living without.

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