Icebreaker - Wild Country

Icebreaker started in New Zealand in 1994 and has grown steadily throughout the world ever since. This luxurious and much sought after clothing brand was conceived and designed with a philosophy of sustainability; using natural fibres, and maintaining strict environmental and social ethics. Paying close attention to animal welfare, they provide natural, technical, outdoor products as an alternative to synthetic clothing.
Wild Country is a world famous climbing brand that was founded in 1977. They design and create high-quality rock climbing equipment with a focus which is unequalled, and are most noted for introducing the Friend, a spring-loaded camming device. Wild Country came about as the brainchild of a UK based climber Mark Vallance, and has become a name synonymous with hard climbing everywhere.

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